Custom Promotions Plugin
Created an internal WordPress plugin for customizing and easily adding promotions on site. Enabled targeting promotions based on article metadata, such as country, tags and category, as well as scheduling by date.
Rest of World
Rest of World is a nonprofit publication covering technology stories in countries outside the West. Since 2021, I've worked at Rest of World as 1 of 2 developers on the product team, contributing to a wide range of projects including Google Analytics and schema, website features, CMS additions, and bespoke story treatments. Below are some examples of things I've worked on:
Google Analytics & Mailchimp
Migrated site from Universal Analytics to Google Analytics 4 and added custom events. Consolidated audiences and adopted tag-based system in Mailchimp, reducing audience segmentation and duplication, provided better tracking, and allowed for short-run newsletters. Refactored site schema for improved SEO.
Automatic Translations
Developed a user-friendly UI for automatic article translations using the Google Translate API.
Wordpress
Adapted Wordpress CMS based on stakeholder feedback, including supporting a Wordpress events post type and custom role permissions, and implementing a custom glossary, factbox and other Gutenberg blocks for editorial use.
Apple News
Adapted Publish to Apple News plugin to support custom story blocks and bespoke story treatments, such as quizzes. Ensured articles followed the site’s style guidelines while maintaining consistency with Apple News Format.
Explainers
Implemented a pop-up feature that provides additional context for select tagged terms in articles.
Bespoke article treatments
Adapted article templates for custom story treatments and features. Click on gifs to be redirected to the story.
